---
title: Flip the Script | Season 2 | The New Normal
---

[FREE SALES TRAINING HUB](https://www.flipthescript.com/season-2#)

[ Season 1 ](https://www.flipthescript.com/season-1)

[ Season 2 ](https://www.flipthescript.com/season-2)

[ Season 3 ](https://www.flipthescript.com/season-3)

[ Season 4 ](https://www.flipthescript.com/season-4)

[ Personalization at Scale ](https://www.flipthescript.com/personalization-point)

[ Core Sessions ](https://www.flipthescript.com/core-sessions)

[ Silver Bullet Central ](https://www.flipthescript.com/silver-bullet)

[ Becc Stack ](https://www.flipthescript.com/becc-stack)

### The New Normal

Season Two focuses on the tough new reality of 2020, and how to quickly & seamlessly pivot your sales teams to be able to sell in a newly remote environment. 

Spanning across 4 key disciplines (Sales Closers, Expansion Selling, Sales Development, & Sales Enablement), these 23 sessions unpack everything you’ll need to keep your numbers high throughout the chaos of the pandemic.

Looking for more in depth or focused training for your team. Connect with us to start a discussion and schedule a training session, today!

[GET STARTED](https://www.flipthescript.com/season-2#services_form)

- Latest Episodes

[**EP** **13**

**SEASON 2**

**Sales Closers**

30 min

---

##### How to Hunt Accounts Together With Your SDR Without Overlap & Assigning AE Meeting Quotas to Turn the Pair Into a True Team

INDIVIDUAL CONTRIBUTOR

](https://www.flipthescript.com/season-2/ep13-how-to-hunt-accounts-together-with-your-sdr-without-overlap)

[**EP** **06**

**SEASON 2**

**Sales Development**

37 min

---

##### How to Reinvent Your "Elevator Pitch" for Buyers in Their "New Normal"

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep6-how-to-reinvent-your-elevator-pitch-for-buyer-in-their-new-normal)

[**EP** **23**

**SEASON 2**

**Sales Enablement**

62 min

---

##### What to Coach On, How to Improve Reps, & How to Do It in a Remote Environment

LEADERSHIP 

](https://www.flipthescript.com/season-2/ep23-what-to-coach-on-how-to-improve-reps)

[**EP** **18**

**SEASON 2**

**Land and Expand**

52 min

---

##### Who's "Responsible" for the Expansion Selling Quota & How to KPI AEs, AMs and CSMs to Turn Them Into a True Team

INDIVIDUAL CONTRIBUTOR LEADERSHIP

](https://www.flipthescript.com/season-2/ep18-whos-responsible-for-the-expansion-selling-quota)

[All Episodes](https://www.flipthescript.com/season-2#)

[ All Episodes ](https://www.flipthescript.com/season-2#all-episodes)

[ Sales Closers ](https://www.flipthescript.com/season-2#sales-closers)

[ Land and Expand ](https://www.flipthescript.com/season-2#land-and-expand)

[ Sales Development ](https://www.flipthescript.com/season-2#sales-development)

[ Sales Enablement ](https://www.flipthescript.com/season-2#sales-enablement)

[**EP** **01**

**SEASON 2**

**Sales Development**

35 min

---

##### How to Hook "Personalization" & "Relevance" in Your Cold Outreach

INDIVIDUAL CONTRIBUTOR 

](https://www.flipthescript.com/season-2/ep1-how-to-hook-personalization-relevance-in-your-cold-outreach)

[**EP** **02**

**SEASON 2**

**Sales Development**

39 min

---

##### How to Rank Sequences to Ensure Your Reps Focus on the Leads & Sequences that Deliver Results

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep2-how-to-ran-sequences-to-ensure-your-reps-focus-on-the-leads)

[**EP** **03**

**SEASON 2**

**Sales Development**

22 min

---

##### How to Continue Prospecting During COVID, Without Being Icky

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep3-how-to-continue-prospecting-during-covid)

[**EP** **04**

**SEASON 2**

**Sales Development**

62 min

---

##### How to Keep Reps Motivated, Accountable & Away From Blaming It All on COVID

LEADERSHIP 

](https://www.flipthescript.com/season-2/ep4-how-to-reps-motivated-accountable)

[**EP** **05**

**SEASON 2**

**Sales Development**

38 min

---

##### How to Tell the Difference Between "Real" & "Shallow" Objections, When Objections are More Real than Ever

INDIVIDUAL CONTRIBUTOR 

](https://www.flipthescript.com/season-2/ep5-how-to-tell-the-difference-between-real-shallow-objections)

[**EP** **06**

**SEASON 2**

**Sales Development**

37 min

---

##### How to Reinvent Your "Elevator Pitch" for Buyers in Their "New Normal"

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep6-how-to-reinvent-your-elevator-pitch-for-buyer-in-their-new-normal)

[**EP** **07**

**SEASON 2**

**Sales Closers**

27 min

---

##### When SDR Support Fluctuates: How to Calculate Activity & Meetings You Need to Self-Source to Make Up the Difference

INDIVIDUAL CONTRIBUTOR 

](https://www.flipthescript.com/season-2/ep7-when-sdr-support-fluctuates)

[**EP** **08**

**SEASON 2**

**Sales Closers**

21 min

---

##### 9 Ways to Keep Prospects Who "Stalled Until Q1" Warm, Without Being a Pest

INDIVIDUAL CONTRIBUTOR 

](https://www.flipthescript.com/season-2/ep8-9-ways-to-keep-prospects-who-stalled-until-q1-warm-without-being-a-pest)

[**EP** **09**

**SEASON 2**

**Sales Closers**

23 min

---

##### 5 Seamless Steps to Ensure You Don't Lose Traction When You Have to Change AEs Mid Sales-Cycle

LEADERSHIP 

](https://www.flipthescript.com/season-2/ep9-five-seamless-steps-to-ensure-you-dont-lose-traction)

[**EP** **10**

**SEASON 2**

**Sales Closers**

66 min

---

##### The Comprehensive Messaging Guide & Playbook for AEs to Self-Source Meetings

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep10-comprehensive-messaging-guide-playbook-for-aes)

[**EP** **11**

**SEASON 2**

**Sales Closers**

57 min

---

##### How to Effectively Run Discovery Calls from Three Different Sources: "Hand Raisers" (Demo Request), Cold Outbound, & Postbound (Content Downoads, Webinar Registrants, etc.)

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep11-how-to-effectively-run-discovery-calls-from-three-different-sources)

[**EP** **12**

**SEASON 2**

**Sales Closers**

56 min

---

##### How to Distribute Accounts in a Way That Avoids Disrupting Your AEs' Workflow When Your Headcount Changes

LEADERSHIP 

](https://www.flipthescript.com/season-2/ep12-how-to-distribute-accounts-in-a-way-that-avoids-disrupting-your-aes-workflow)

[**EP** **13**

**SEASON 2**

**Sales Closers**

30 min

---

##### How to Hunt Accounts Together With Your SDR Without Overlap & Assigning AE Meeting Quotas to Turn the Pair Into a True Team

INDIVIDUAL CONTRIBUTOR 

](https://www.flipthescript.com/season-2/ep13-how-to-hunt-accounts-together-with-your-sdr-without-overlap)

[**EP** **14**

**SEASON 2**

**Land and Expand**

72 min

---

##### The Four Types of Expansion Selling & What Playbook to Use for Each Respective One

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep14-the-four-types-of-expansion-selling-what-playbook-to-use)

[**EP** **15**

**SEASON 2**

**Land and Expand**

22 min

---

##### Why You Shouldn't Multithread Around Your Core Buyer in Expansion Selling & What to Do Instead

INDIVIDUAL CONTRIBUTOR 

](https://www.flipthescript.com/season-2/ep15-why-you-shouldnt-multiread-around-your-core-buy-in-expansion-selling)

[**EP** **16**

**SEASON 2**

**Land and Expand**

51 min

---

##### How to Leverage Marketing & MQLs to Fuel Expansion Sales

LEADERSHIP 

](https://www.flipthescript.com/season-2/ep16-how-to-leverage-marketing-mqls-to-fuel-expansion-sales)

[**EP** **17**

**SEASON 2**

**Land and Expand**

76 min

---

##### The Comprehensive Messaging Guide & Playbook for Expansion Selling (Land & Expand)

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep17-thecomprehensive-messaging-guide-playbook-for-expansion)

[**EP** **18**

**SEASON 2**

**Land and Expand**

52 min

---

##### Who's "Responsible" for the Expansion Selling Quota & How to KPI AEs, AMs and CSMs to Turn Them Into a True Team

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep18-whos-responsible-for-the-expansion-selling-quota)

[**EP** **19**

**SEASON 2**

**Sales Enablement**

78 min

---

##### How to Ensure Reps Have Accountability While Working Remotely

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep19-how-to-ensure-reps-have-accountability)

[**EP** **20**

**SEASON 2**

**Sales Enablement**

26 min

---

##### 15 Ways to Keep Cross Collaboration High For a Remote Selling Team

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep20-how-to-keep-cross-collaboration-high-for-remote-selling-team)

[**EP** **21**

**SEASON 2**

**Sales Enablement**

35 min

---

##### How to Onboard New SDRs & AEs Remotely

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep21-how-to-onboard-new-sdrs-aes-remotely)

[**EP** **22**

**SEASON 2**

**Sales Enablement**

41 min

---

##### How to Uncover if a Selling Methodology is Truly Effective & Ensure High Adoption if It Is

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep22-how-to-uncover-if-selling-methodology)

[**EP** **23**

**SEASON 2**

**Sales Enablement**

62 min

---

##### What to Coach On, How to Improve Reps, & How to Do It in a Remote Environment

LEADERSHIP 

](https://www.flipthescript.com/season-2/ep23-what-to-coach-on-how-to-improve-reps)

[**EP** **07**

**SEASON 2**

**Sales Closers**

27 min

---

##### When SDR Support Fluctuates: How to Calculate Activity & Meetings You Need to Self-Source to Make Up the Difference

INDIVIDUAL CONTRIBUTOR 

](https://www.flipthescript.com/season-2/ep7-when-sdr-support-fluctuates)

[**EP** **08**

**SEASON 2**

**Sales Closers**

21 min

---

##### 9 Ways to Keep Prospects Who "Stalled Until Q1" Warm, Without Being a Pest

INDIVIDUAL CONTRIBUTOR 

](https://www.flipthescript.com/season-2/ep8-9-ways-to-keep-prospects-who-stalled-until-q1-warm-without-being-a-pest)

[**EP** **09**

**SEASON 2**

**Sales Closers**

23 min

---

##### 5 Seamless Steps to Ensure You Don't Lose Traction When You Have to Change AEs Mid Sales-Cycle

LEADERSHIP 

](https://www.flipthescript.com/season-2/ep9-five-seamless-steps-to-ensure-you-dont-lose-traction)

[**EP** **10**

**SEASON 2**

**Sales Closers**

66 min

---

##### The Comprehensive Messaging Guide & Playbook for AEs to Self-Source Meetings

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep10-comprehensive-messaging-guide-playbook-for-aes)

[**EP** **11**

**SEASON 2**

**Sales Closers**

57 min

---

##### How to Effectively Run Discovery Calls from Three Different Sources: "Hand Raisers" (Demo Request), Cold Outbound, & Postbound (Content Downoads, Webinar Registrants, etc.)

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep11-how-to-effectively-run-discovery-calls-from-three-different-sources)

[**EP** **12**

**SEASON 2**

**Sales Closers**

56 min

---

##### How to Distribute Accounts in a Way That Avoids Disrupting Your AEs' Workflow When Your Headcount Changes

LEADERSHIP 

](https://www.flipthescript.com/season-2/ep12-how-to-distribute-accounts-in-a-way-that-avoids-disrupting-your-aes-workflow)

[**EP** **13**

**SEASON 2**

**Sales Closers**

30 min

---

##### How to Hunt Accounts Together With Your SDR Without Overlap & Assigning AE Meeting Quotas to Turn the Pair Into a True Team

INDIVIDUAL CONTRIBUTOR 

](https://www.flipthescript.com/season-2/ep13-how-to-hunt-accounts-together-with-your-sdr-without-overlap)

[**EP** **14**

**SEASON 2**

**Land and Expand**

72 min

---

##### The Four Types of Expansion Selling & What Playbook to Use for Each Respective One

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep14-the-four-types-of-expansion-selling-what-playbook-to-use)

[**EP** **15**

**SEASON 2**

**Land and Expand**

22 min

---

##### Why You Shouldn't Multithread Around Your Core Buyer in Expansion Selling & What to Do Instead

INDIVIDUAL CONTRIBUTOR 

](https://www.flipthescript.com/season-2/ep15-why-you-shouldnt-multiread-around-your-core-buy-in-expansion-selling)

[**EP** **16**

**SEASON 2**

**Land and Expand**

51 min

---

##### How to Leverage Marketing & MQLs to Fuel Expansion Sales

LEADERSHIP 

](https://www.flipthescript.com/season-2/ep16-how-to-leverage-marketing-mqls-to-fuel-expansion-sales)

[**EP** **17**

**SEASON 2**

**Land and Expand**

76 min

---

##### The Comprehensive Messaging Guide & Playbook for Expansion Selling (Land & Expand)

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep17-thecomprehensive-messaging-guide-playbook-for-expansion)

[**EP** **18**

**SEASON 2**

**Land and Expand**

52 min

---

##### Who's "Responsible" for the Expansion Selling Quota & How to KPI AEs, AMs and CSMs to Turn Them Into a True Team

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep18-whos-responsible-for-the-expansion-selling-quota)

[**EP** **01**

**SEASON 2**

**Sales Development**

35 min

---

##### How to Hook "Personalization" & "Relevance" in Your Cold Outreach

INDIVIDUAL CONTRIBUTOR 

](https://www.flipthescript.com/season-2/ep1-how-to-hook-personalization-relevance-in-your-cold-outreach)

[**EP** **02**

**SEASON 2**

**Sales Development**

39 min

---

##### How to Rank Sequences to Ensure Your Reps Focus on the Leads & Sequences that Deliver Results

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep2-how-to-ran-sequences-to-ensure-your-reps-focus-on-the-leads)

[**EP** **03**

**SEASON 2**

**Sales Development**

22 min

---

##### How to Continue Prospecting During COVID, Without Being Icky

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep3-how-to-continue-prospecting-during-covid)

[**EP** **04**

**SEASON 2**

**Sales Development**

62 min

---

##### How to Keep Reps Motivated, Accountable & Away From Blaming It All on COVID

LEADERSHIP 

](https://www.flipthescript.com/season-2/ep4-how-to-reps-motivated-accountable)

[**EP** **05**

**SEASON 2**

**Sales Development**

38 min

---

##### How to Tell the Difference Between "Real" & "Shallow" Objections, When Objections are More Real than Ever

INDIVIDUAL CONTRIBUTOR 

](https://www.flipthescript.com/season-2/ep5-how-to-tell-the-difference-between-real-shallow-objections)

[**EP** **06**

**SEASON 2**

**Sales Development**

37 min

---

##### How to Reinvent Your "Elevator Pitch" for Buyers in Their "New Normal"

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep6-how-to-reinvent-your-elevator-pitch-for-buyer-in-their-new-normal)

[**EP** **19**

**SEASON 2**

**Sales Enablement**

78 min

---

##### How to Ensure Reps Have Accountability While Working Remotely

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep19-how-to-ensure-reps-have-accountability)

[**EP** **20**

**SEASON 2**

**Sales Enablement**

26 min

---

##### 15 Ways to Keep Cross Collaboration High For a Remote Selling Team

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep20-how-to-keep-cross-collaboration-high-for-remote-selling-team)

[**EP** **21**

**SEASON 2**

**Sales Enablement**

35 min

---

##### How to Onboard New SDRs & AEs Remotely

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep21-how-to-onboard-new-sdrs-aes-remotely)

[**EP** **22**

**SEASON 2**

**Sales Enablement**

41 min

---

##### How to Uncover if a Selling Methodology is Truly Effective & Ensure High Adoption if It Is

INDIVIDUAL CONTRIBUTOR LEADERSHIP 

](https://www.flipthescript.com/season-2/ep22-how-to-uncover-if-selling-methodology)

[**EP** **23**

**SEASON 2**

**Sales Enablement**

62 min

---

##### What to Coach On, How to Improve Reps, & How to Do It in a Remote Environment

LEADERSHIP 

](https://www.flipthescript.com/season-2/ep23-what-to-coach-on-how-to-improve-reps)

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